CEO of London-based sales and marketing firm AJG Direct, Paul Gillett attended an exclusive track day event at Silverstone where he had the opportunity to drive around the track as well as network with high flying industry professionals.

On Wednesday 17^th August, CEO of AJG Direct, Paul Gillett attended an exclusive track day at Silverstone where he had the opportunity to drive a number of different vehicles around the prestigious track. The popular Formula One racing track hosts exclusive track days where guests are able to drive racing cars around the track. Paul Gillett was invited to the event alongside other high rolling business owners from within the industry.

The track day was an ideal opportunity for Mr. Gillett to build strong business relationships with like-minded individuals from within the industry, as well as take some time away from a business environment in order to refresh and recharge.

AJG Direct strongly believe that mini-breaks in business are vital for hardworking entrepreneurs as it helps them to relax, and re-energise. Taking a break is important as it means that entrepreneurs never burn out and are therefore at the best of their ability to motivate their team as well as make profitable decisions for their business.

AJG Direct are also confident in the importance of networking events. The firm highlight how networking with fellow industry members can create unique opportunities to acquire new business, gain valuable advice and seek out mentoring opportunities. AJG Direct therefore highlight how this track day was a hugely valuable occasion for the young business owner to make lasting connections within the sales and marketing industry.

Paul Gillett of AJG Direct highlights the importance of working hard in business in order to be a success but also making the time for fun in order to enjoy the success. “Running a business is extremely rewarding but can also be very challenging, it is important that we remember to take time to relax and do something fun so that we never lose passion for our business,” shares Mr. Gillett of AJG Direct.

AJG Direct is an outsourced sales and marketing firm based in London. The firm specialises in a personalised form of marketing which allows them to connect with consumers on a face-to-face basis. By connecting with consumers in this way the firm are able to encourage long-lasting and personal business relationships between brand and consumer. In turn, this often leads to increased customer acquisition, brand awareness and brand loyalty for their clients.

Paul Gillett revealed how the track day was a fantastic and extremely enjoyable opportunity. The business owner plans to organise some similar events in the future in order to connect with more business owners from within the industry.